Basketball

The National Basketball Association (NBA) announced Thursday that the league’s live whip-around show - “NBA 360” will be available for free on the NBA App in India on Saturdays from March 30 through April 6 from 5 a.m. – 8:00 a.m. IST.

NBA 360 provides a multi-view broadcast with continuous and simultaneous coverage, including live look-ins, in-progress highlights, up-to-date graphics, statistical leaders, standings, and player interviews, capturing all of the excitement and the best storylines from around the league.

Jan 12, 2024 18:01
World of Krida Private Limited, a multi-sport franchise owning company, Friday announced their fourth 3X3 Basketball team, Toronto Patriots for the FIBA 3x3 backed 3x3.EXE Super Premier Basketball League in Japan.  The 3x3.EXE Super Premier basketball league’s inaugural edition will tip-off at the Xebio Arena Sendai, Japan.
Jan 11, 2024 12:01
LOS ANGELES: Digital sports platform Fanatics and NBA superstar LeBron James Wednesday announced a new, exclusive multi-year trading card partnership that will see the National Basketball Association legend join Fanatics Collectibles, the company’s trading card and collectibles division. James is making the switch to Fanatics after an association of more than 20 years with rival Upper Deck.
Jan 08, 2024 19:01
ESPN and the National Collegiate Athletic Association (NCAA) have reached a new, $920 million, eight-year agreement beginning Sept. 1, 2024, for NCAA championships media rights.  The deal includes domestic rights to a record 40 NCAA championships – 21 women’s and 19 men’s events – and international rights to those same NCAA championships plus the Division I men’s basketball tournament.
Nov 29, 2023 19:11
Annual global revenues for women’s elite sports will generate $1.28 billion in 2024 (£1.02bn), Deloitte said on Wednesday. This is the first time that the billion-dollar threshold willl be breached.  This total is at least 300 per cent higher than Deloitte’s previous valuation three years ago.
Nov 22, 2023 15:11
MUMBAI: The National Basketball Association (NBA) and Suditi Sports Apparel Ltd. (SSAL), a leader in apparel exports, Wednesday announced a multiyear expansion of their existing merchandising collaboration that will see Suditi create and distribute more officially licensed NBA fanwear in India.  
Nov 17, 2023 18:11
NEW YORK: The National Basketball Association (NBA) and Foot Locker, Inc. Friday announced a multiyear partnership that makes the global footwear and apparel retailer an official league marketing partner in the U.S.
Nov 16, 2023 19:11
The National Basketball Association (NBA) and media-tech company New Emerging World of Journalism (NEWJ) Thursday announced a multi-year collaboration to create localized short-form digital NBA content for fans across India.  
Nov 02, 2023 19:11
MUMBAI: The National Basketball Association (NBA) and Bhaane Thursday announced a multiyear collaboration for the clothing brand to launch and operate NBAStore.in.   The online store provides fans in India with the most comprehensive selection of official NBA merchandise ever available in the country.
Oct 31, 2023 20:10
NEW YORK: The National Basketball Association and Kim Kardashian's Skims brand have struck a multiyear deal that will make Skims the official underwear partner of the NBA, the Women’s National Basketball Association (WNBA) and USA Basketball.
Oct 31, 2023 19:10
The NBA Monday unveiled the official courts that teams will play on throughout the inaugural NBA In-Season Tournament, which tips off on Friday, Nov. 3 with a doubleheader on ESPN as the Knicks visit the Milwaukee Bucks at 7:30 p.m. ET and the Denver Nuggets host the Dallas Mavericks at 10 p.m. ET.