HYDERABAD: Global lifestyle brand DIESEL unveiled India’s first RED & WHITE store, a redefined outpost in Hyderabad on 3rd December.
Located in Banjara Hills, Hyderabad, the two-floor frontier spreads across 4193 sq ft. and represents a discerning look of the brand under the creative direction of Glenn Martens. The reconceived design incorporates the latest interior concept that pays homage to Diesel's DNA and tradition, with the brand's color, RED & WHITE, as a key element.