Marketing

COLOGNE: The Central European division of Universal Music Group (UMG) have announced a multi-year partnership with ESL Gaming, the world’s biggest eSports company that will be managed out of UMG’s Berlin headquarters.

The aim of the agreement is to exclusively help Universal discover and promote new artists through ESL’s global tournaments and channels. In an industry first, UMG will partner with ESL to create the ultimate destination for gaming and music fans alike to experience the official soundtrack of the world’s esports leagues and tournaments. 

Mar 21, 2024 19:03
MUMBAI: The Mumbai Indians' e-commerce destination, MI Shop, has expanded its merchandise offerings for IPL 2024 which now stands at 14 brands. 
Mar 21, 2024 19:03
Car rental service provider Eco Mobility has been named the transportation service provider for two of the ten franchises in the Indian Premier League - Lucknow Super Giants and the Delhi Capitals, for the upcoming 2024 season.
Mar 21, 2024 19:03
MUMBAI: The TATA Indian Premier League is set to return this week with Fan Parks across 50 cities during the course of the tournament, covering the length and breadth of the country.
Mar 21, 2024 19:03
MUMBAI: JioCinema announced Thursday it is bringing back its popular predict and win game Jeeto Dhan Dhana Dhan with My11Circle as the presenting sponsor. 
Mar 21, 2024 18:03
Leading logistics company DHL has entered a multi-year partnership with the FIM Enel MotoE World Championship.
Mar 20, 2024 19:03
BENGALURU: Captains Faf du Plessis, Smriti Mandhana and batting icon Virat Kohli on Tuesday unveiled the new jersey of Royal Challengers Bengaluru during an 'RCB Unbox 2024' at the M Chinnaswamy Stadium here. The team’s new name and logo were also unveiled, paying homage to the rich history and tradition of the city. The team will now be known as Royal Challengers Bengaluru.
Mar 20, 2024 19:03
Eveready Industries India Ltd. (EIIL) has announced its collaboration with Neeraj Chopra, the reigning Olympic gold medallist and World no. 1 in men's javelin star, as its new brand ambassador.
Mar 20, 2024 19:03
Mumbai Indians has onboarded NIC Ice Creams as an official partner for the upcoming TATA Indian Premier League 2024. 
Mar 20, 2024 19:03
BENGALURU: Pexpo, a leading stainless steel water bottle & vacuum flask manufacturer, Wednesday announced its collaboration with Royal Challengers Bengaluru as official 'Water Bottle Partner' for the 17th edition of the IPL. 
Mar 20, 2024 18:03
AHMEDABAD: With the countdown to the TATA IPL’s 2024 edition in full swing, Gujarat Titans has launched online and offline sale of tickets for its first three home games.