Brands

Agilitas acquires exclusive rights for Lotto brand in India, Oz, SA

SportzPower Team

Apr 19, 2024 20:04

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Indian sports and athleisure company Agilitas Sports has acquired exclusive licensing rights to design, manufacture, and distribute Italian shoe brand Lotto in India, Australia, and soon South Africa for a period of 40 years for an undisclosed fee.

Agilitas Sports, which acquired the rights from WHP Global, is co-founded by former PUMA India and South-East Asia managing director Abhishek Ganguly.

Dec 01, 2020 15:12

Star & Disney India unfurl ad solutions suite Sirius

MUMBAI: Star and Disney India on Tuesday launched Sirius, an end-to-end suite of advanced advertising solutions for marketers, media planners, and creative agencies.

Nov 30, 2020 16:11

Kerala Blasters closes all available sponsorship slots

KOCHI: Hero Indian Super League franchise Kerala Blasters FC has declared closed all available sponsorship slots for the ongoing 2020-2021 season of the ISL.

Nov 27, 2020 17:11

Fast&Up extends as Odisha FC hydration partner for 2nd yr

MUMBAI: Leading sports nutrition brand Fast&Up has announced their association with Odisha FC for the 2020-21 edition of the Hero Indian Super League (ISL). This is the second successive year where Fast&Up will remain the official nutrition partner of the team.

Nov 27, 2020 17:11

Jaguar Racing unveil new car ahead of Formula E season 7

WHITELY, UK: Jaguar Racing have revealed their brand-new electric race car, the Jaguar I-TYPE 5, in a virtual launch 50 days before season seven of the ABB FIA Formula E World Championship.

Nov 26, 2020 20:11

Sports supplement formulated specifically for female athletes

DENVER: Venus225, a female-owned and operated boutique company, specializing in sport supplements that focus on helping women become fitter and healthier, has launched its first product - a series of electrolyte powders.

Nov 26, 2020 20:11

SIN partners with ATK Mohun Bagan and Hyderabad FC

MUMBAI: Denim brand SIN has announced its association with two of the 11 teams in the ongoing edition of Hero Indian Super League - ATK Mohun Bagan FC and Hyderabad FC. The partnerships mark the brand’s maiden association with the teams for the 2020-21 ISL season and represent its deep connection with Young India.

Nov 26, 2020 20:11

Haeal ropes in Sanju Samson as brand ambassador

KOCHI: Haeal, a personal wellness brand from Kerala, has announced its association with Indian cricketer Sanju Samson as their brand ambassador.

Nov 25, 2020 18:11

Nutrition brand signs Vidyut Jammwal as brand ambassador

NEW DELHI: Sports and fitness nutrition brand MuscleBlaze has roped in actor and martial artist Vidyut Jammwal as their brand ambassador for the next two years. Along with endorsing the brand’s range of products, Vidyut will be seen promoting fitness in the country with the help of MuscleBlaze.

Nov 24, 2020 18:11

Ganguly adds hygiene brand to endorsement portfolio

NEW DELHI: Former Team India captain Sourav Ganguly has added hygiene brand Livinguard AG to his portfolio of endorsements, and which been growing exponentially since he took the reins as BCCI president. Ganguly has signed on with Livinguard AG as its brand ambassador for masks and gloves.

Nov 23, 2020 18:11

BKT Tires enters Indian football arena, partners 4 ISL clubs

MUMBAI: Balkrishna Industries Ltd. (BKT Tires) has partnered with four franchises of the ongoing edition of the Hero Indian Super League 2020-2021. By partnering with ATK Mohun Bagan FC, Hyderabad FC, NorthEast United FC and SC East Bengal, BKT marked its maiden association with professional football in India ahead of ISL season 2020- 2021.

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