Lega Basket Serie A

ROME: Italy's top flight football league on Monday issued the Invitation to Tender (ITT) for international media rights related to the Serie A Championship, Coppa Italia and Supercoppa Italiana for the three-year cycle 2021-2024.

The ITT includes 115 packages and the commercialisation is structured on continents, regions and countries, with the possibility for interested parties to buy one or more packages. Relevant for this market is the Indian subcontinent rights package.

The Indian subcontinent rights are currently with Sony Pictures Networks India.

Sep 29, 2020 17:09
SINGAPORE: Content Arena, the software provider specialising in solutions to facilitate sports media rights trading, Tuesday announced that SN1 Trading, the Munich-based sports rights consultancy and trading firm, will be using Content Arena Marketplace as the exclusive sales channel for the international rights to the Italian Lega Basket Serie A, one of the top domestic basketball leagues in Europe.