Indian mattress brand Duroflex has appointed former Indian captain, and one of the best batters of the current era, Virat Kohli as its brand ambassador.
NEW DELHI: Flipkart-owned fashion e-commerce platform Myntra on Friday announced that it had appointed celebrity couple Virat Kohli and Anushka Sharma (commonly nicknamed Virushka) as its first brand ambassadors.
While commercial teerms werenot revaled, Livemint, citing celebrity management sector estimates, reported Myntra may be shelling out upwards of Rs 100 million for the couple as brand endorsement fee.
MUMBAI: India’s leading online travel company, Goibibo has launched its ‘Travel Cash Fest’ campaign by signing up with two of the most popular IPL teams, Kolkata Knight Riders (KKR) & Royal Challengers Bangalore (RCB) for the 2019 season.
MUMBAI: Indian cricket captain Virat Kohli has jumped up four places from last year, breaching the top 10 category of ESPN’s annual survey known as ‘World Fame 100’ which was released on Wednesday.
MUMBAI: The Board of Control for Cricket in India (BCCI) has revealed its updated central contracts list of men’s and women’s cricketers representing the national team for the period of October 2018-September 2019.
MUMBAI: India’s fastest growing mobile eSports platform, the Mobile Premier League (MPL), Monday announced that Indian cricket captain Virat Kohli will be its first ever brand ambassador. Kohli will participate in a series of multi-channel marketing and promotional activities for the brand.
MUMBAI: Indian cricket captain Virat Kohli announced on his official Twitter handle late on Friday that in the wake of the ghastly terror attacks in the outskirts of Srinagar in Kashmir, the annual Indian Sports Honours (ISH) event has been cancelled.
BENGALURU: Global apparel giant Puma has opted for Publicis Groupe-owned creative agency, Digitas, as its official digital marketing partner in India for its own brand and One8, the brand co-owned by Indian cricket captain Virat Kohli.
DUBAI: Indian cricket captain Virat Kohli created history on Tuesday by becoming the first player to win all the three individual honours at the annual ICC Awards.
MUMBAI: Global client advisory Duff & Phelps Thursday announced findings from the fourth edition of its Celebrity Brand Valuation Report 2018: ‘The Bold, the Beautiful and the Brilliant.’
The report provides a ranking of India’s most powerful celebrity brands based on brand values derived from their endorsement contracts.
MUMBAI: Virat Kohli made history on Monday becoming the first captain to lead India to a Test series win in Australia, ending a 71-year wait.
Persistent rain on the last two days of the fourth Test in Sydney washed away a dominant India's chances of victory, with the world's number one Test team eventually having to settle for a 2-1 final scoreline.