TURIN, Italy: The International Federation of Sport Climbing (IFSC) has agreed on a mult-year partnership with Japanese advertising agency giant Dentsu and Synca Creations.
Dentsu Inc., based in Tokyo, is the the marketing agency of the Tokyo Organising Committee of the Olympic & Paralympic Games. Also headquartered in Tokyo, Synca Creations Inc. is a TV production and distribution company which has been a media partner of the IFSC in Japan since 2013.