principal sponsor

Shyam Steel Industries Wednesday announced a three-year association with Lucknow Super Giants as principal sponsor of the Indian Premier League franchise. 

The association has the stated aim of helping the leading TMT bar manufacturer enhance its brand and business presence across the HSM markets and nationally.

Apr 01, 2021 11:04
BENGALURU: : Kolkata Knight Riders (KKR) and Mobile Premier League (MPL), India’s largest esports and skill gaming platform, announced today that MPL has come on board as the principal sponsor for KKR on a three-year sponsorship deal. MPL and KKR have forged a strong partnership that brings together the proficiencies the two brands have in the field of sports, e-sports, and entertainment.
Mar 05, 2021 19:03
NEW DELHI: JSW Group, co-owner of Delhi Capitals, Friday announced that the $12 billion conglomerate would remain the Indian Premier League franchise's principal sponsor for the years 2021–2023. JSW was also principal sponsor for the team in the 2020 edition of the IPL.
Mar 01, 2021 18:03
MUMBAI: DHL Express, the world’s leading international express service provider, has come on board for the five times Indian Premier League (IPL) champions Mumbai Indians as a Principal Sponsor and Official Logistics Partner.  This partnership with Mumbai Indians marks DHL Express’ first-ever cricket sponsorship, globally.
Nov 18, 2020 15:11
CHENNAI: Chennaiyin FC announced Tuesday that online sports news portal DafaNews will be continuing as the two-time Hero Indian Super League champions’ Principal Sponsor for a second consecutive year, following a successful association in the 2019-20 season. DafaNews will continue to appear on the back of the CFC jersey for the entirety of the 2020-21 campaign.
Nov 17, 2020 14:11
CHENNAI: Indian tyre manufacturer Apollo Tyres has renewed its association with two-time Hero Indian Super League champions Chennaiyin FC as their principal sponsor after signing a multi-year deal.  Apollo Tyres came on board as CFC's principal sponsor ahead of the 2017-18 ISL campaign. Both brands have found synergy in the ensuing years with CFC donning the Apollo Tyres logo on the front of their jersey.
Nov 09, 2020 13:11
KOLKATA: Reigning Hero Indian Super League champions ATK Mohun Bagan have announced SBOTOP.net as their principal sponsor ahead of the 2020-21 ISL season.
Sep 16, 2020 15:09
MUMBAI: It's all in the family and continues that way for another year. Viacom18’s flagship Hindi general entertainment channel, COLORS, will be seen furthering its brand footprint with IPL 2020 for the second consecutive year by partnering with one of the best performing teams, Mumbai Indians.
Aug 18, 2020 18:08
KOLKATA: The Knight Riders and Mobile Premier League (MPL), an esports and mobile gaming platform, announced that MPL will be the principal sponsor for both the Knight Riders Franchises in the Indian Premier League (IPL) and Caribbean Premier League (CPL) — Kolkata Knight Riders (KKR) and Trinbago Knight Riders (TKR). 
Jan 22, 2020 18:01
DUBAI: Expo 2020 Dubai has been announced as the principal sponsor of Indian Premier League franchise Rajasthan Royals. The one-year deal will see the Expo logo emblazoned on the front of the Royals’ jerseys for the duration of the season, which starts in March and lasts for eight weeks.
Nov 01, 2019 01:11
NEW DELHI: Indian Premier League franchise Delhi Capitals Thursday announced the joining of EbixCash, India’s largest financial exchange disruptor, as one of its principal sponsors for the upcoming season of the VIVO IPL.