marketing partnership

NEW YORK: UFC, the world’s premier mixed martial arts organization, and GameDay Ready, the top science-backed, protocol-driven athletic recovery organization, Friday announced a multi-year marketing and research partnership that expands on their previous collaboration.

Under the terms of the new agreement, financial terms for which were not disclosed, GameDay Ready’s new Patent Pending CONOCB2 line of products has been named the Official Pain Reliever of UFC and the UFC Performance Institute, marking the first time such a sponsorship designation has been assigned by UFC. 

Nov 18, 2021 08:11
NEW YORK: Madison Square Garden Sports Corp., Madison Square Garden Entertainment Corp. and Infosys, a global leader in next-generation digital services and consulting, has announced a multi-year signature marketing partnership – making Infosys the Official Digital Innovation Partner of key MSG properties including the New York Knicks, New York Rangers and the Madison Square Garden Arena.
Dec 08, 2020 15:12
ATLANTA: The Atlanta Hawks and global sports and lifestyle brand adidas have officially inked a multi-year partnership that covers a wide variety of marketing integrations on and off the court, highlighting some of the hottest young stars of the NBA and engaging thousands of youth athletes across Georgia.  
Aug 29, 2019 18:08
HERZOGENAURACH, Germany: adidas Originals Thursday confirmed its partnership with gaming superstar Tyler “Ninja” Blevins, first revealed in an adidas Originals hack of Ninja’s Mixer livestream and subsequent announcement video on his YouTube channel.   The partnership marks the sportswear brand’s commitment to gaming, blending the physical and digital worlds to help creators achieve their best.
Aug 23, 2019 17:08
MUMBAI: Budweiser 0.0 on Thursday announced an exclusive collaboration with Star Sports for the 2019/20 season of the Premier League. As part of this association, Budweiser 0.0, the newly introduced non-alcohol beer from the world’s leading brewer, Anheuser-Busch InBev, will take on the role of a co-presenting partner on Star Select SD and HD, while owning spots across the league’s 360 games.
Jun 07, 2019 16:06
MUMBAI: The National Basketball Association (NBA) and INOX Leisure Ltd. (INOX), one of India's largest multiplex chains, Thursday announced a marketing partnership to integrate the NBA into select cinemas across Delhi, Hyderabad, Kolkata, Mumbai and Pune.
Mar 12, 2019 16:03
STAMFORD, Conn.: WWE and Mars, Incorporated Monday announced an expanded partnership where Snickers and Skittles will receive significant visibility and consumer engagement across WWE’s global platforms beginning at WrestleMania, one of the largest sports and entertainment events in the world.
Mar 02, 2019 14:03
LAS VEGAS: UFC, the world’s premier mixed martial arts organization, and two Kraft Heinz company brands, Oscar Mayer P3 and Devour, have announced a comprehensive multi-year partnership that expands on the marketing relationship the companies began last year. 
Feb 21, 2019 18:02
MANCHESTER: Marriott International and Manchester United Wednesday announced a multi-year marketing partnership, giving the 120 million members of the Marriott Bonvoy travel programme exclusive opportunities for Manchester United football experiences - including the chance to become the club’s atadium announcer or kit manager for the day.