MUMBAI: Continuing the momentum from week 1, the action in VIVO IPL is getting hotter with every passing week. The first 2 weeks of the tournament had 345 million* viewers tuning in from across the country. This is 14% higher than last year, for the same period. Television viewership delivered a phenomenal 29.8 million average impressions for the first two weeks, registering a growth of 21%*.
IPL 2019
Mar 30, 2019 12:03
MUMBAI: Fantasy cricket is certainly taking the IPL 2019 by storm and another brand joins the bandwagon.
CricPlay, which was recently launched in the market as India’s first fantasy cricket gaming app which is free-of-cost, has named former Indian cricketer Gautam Gambhir as its brand ambassador.
Mar 29, 2019 16:03
MUMBAI: William Lawson’s scotch whisky by Bacardi India, has partnered with Mumbai Indians as their official sponsor for the IPL 2019.
Mar 29, 2019 15:03
KOLKATA: 2-time Indian Premier League (IPL) champions Kolkata Knight Riders (KKR) will be continuing with Gozoop as its digital marketing partner and What Works as its video content partner for the 2019 season.
Mar 29, 2019 15:03
NEW DELHI: Indian Premier League (IPL) franchise Delhi Capitals will have the logo of APL Apollo Tubes visible on the back of each player’s jersey as a result of its associate sponsor deal with the brand.
Mar 28, 2019 13:03
PolicyX MUMBAI: PolicyX.com, an online insurance web aggregator confirmed Tuesday that former Indian batsman Virender Sehwag will be its new brand ambassador.
Mar 28, 2019 12:03
MUMBAI: The official fantasy cricket partner of the IPL 2019, Dream11 recently launched its integrated marketing campaign ‘Ye Game Hai Mahaan’.
Mar 28, 2019 12:03
MUMBAI: The initial numbers are in and Star India looks to be reaping the dividends of the Hindi and regional language focus as far as its coverage strategy for the Indian Premier League is concerned.
Mar 26, 2019 12:03
MUMBAI: Three-time Indian Premier League (IPL) champions Mumbai Indians (MI) have confirmed that it has continued its association with global fast food chain Burger King for the 2019 season. The two had collaborated for the first time last year and the success of the partnership will ensure that MI jerseys will have the Burger King logo visible on it.
Mar 26, 2019 12:03
MUMBAI: Indian Premier League franchise Kings XI Punjab (KXIP) has named Indian luxury men’s grooming brand Beardo as an official partner for the 2019 season.
Beardo’s logo will be visible on all caps and helmets of the KXIP players.
Mar 26, 2019 11:03
MUMBAI: Global professional networking platform LinkedIn has made live its #InItTogether promotional campaign on television during the IPL 2019 for the second year in a row during the cash-rich competition.