India Today Group launches fantasy sports portal

India Today Group logo

NEW DELHI: The India Today Group, a leading Indian print and electronic media network, announced Tuesday it had launched a fantasy sports portal ‘Aaj Tak 11’ at the Salaam Cricket 2019 summit held at the Lord’s Cricket ground in London.

The fantasy cricket portal was launched by former Australian cricketer Shane Warne, former Indian cricket captain Sunil Gavaskar and chairman and editor-in-chief of the India Today Group, Aroon Purie.

According to the AajTak11.in website, the portal currently offers only free-to-play fantasy cricket games that allows users to win real money cash prizes. It has however been indicated, that real money contests will also be offered by the platform in the near future.

The Aaj Tak 11 platform is provided by the Corporate Fantasy League, a fantasy sports solutions provider operated by Delhi-based Experience Global Mobile Technologies Private Limited.

A few months ago, Times Internet Limited, which is a subsidiary of the Times of India Group, started their own free to play fantasy sports and prediction portal called CricPlay. This was also endorsed by famous Indian cricket players, including Gautam Gambhir, a newly minted Member of Parliament.