MUMBAI: TAM Sports has released the TAM Sports - IPL 17 Advertising Update 4, which has analysed data from the first 31 games of this year's 17th edition of the Tata Indian Premier League, and for all the channels on which matches were telecast, and how it compares with IPL 16.
Data Analytics
Nov 28, 2019 19:11
LONDON: World Rugby has announced record-breaking digital content viewing figures for Rugby World Cup 2019, confirming the tournament as one of the most watched and engaged sports events of the decade.
Nov 25, 2019 13:11
LONDON: The 2019 Nitto ATP Finals, held for an 11th consecutive year at The O2 in London, provided a thrilling finale to the 2019 ATP Tour season, bringing attendance across the 63 ATP events throughout the year to a record 4.82 million fans, while online consumption of the season finale hit unprecedented heights.
Nov 23, 2019 13:11
MUMBAI: TAM Sports, the sports research division of TAM Media Research turns pink starting Friday afternoon, commemorating the first Pink Ball Test Match between India and Bangladesh in Kolkata.
Nov 19, 2019 18:11
NEW DELHI: Kantar, the data, insights and consulting company, has partnered with VTION to roll out ‘OTT Audience Measurement’, which lays claim to being India’s first, real-time audience measurement solution.
Nov 19, 2019 17:11
NEW YORK: Many female athletes encounter higher concussion rates than their male counterparts, according to two studies conducted by researchers at Hospital for Special Surgery (HSS).
Nov 05, 2019 15:11
SINGAPORE: Asian mixed martial arts promotion ONE Championship (ONE), has declared that its 100th live event, ONE: CENTURY 世紀, which took place 13 October from the Ryogoku Kokugikan in Tokyo, Japan, drew 85 million viewers worldwide across all platforms, according to official data tabulated by Nielsen, YouTube, Facebook, and Twitter.
Nov 01, 2019 00:11
LONDON: For the first time on the ATP Tour, players will be permitted to use wearable technology in competition this year during the Next Gen ATP Finals, to be held 5-9 November at the Allianz Cloud in Milan.
Oct 28, 2019 19:10
DUBAI: The International Cricket Council (ICC) is seeking a technology provider to manage its’ library of audio-visual content comprising video and imagery, from 1 January 2020 to 31 December 2023.
Oct 25, 2019 19:10
MUMBAI: The Hero Indian Super League (ISL) Season 6 had a spectacular star studded opening in Kochi on October 20th.
The season opener between arch rivals Kerala Blasters FC and ATK registered 1.2 TVR and 96%* growth in TV ratings among M15+AB Urban and an impressive 97% viewership growth on Hotstar over last season.
Oct 25, 2019 16:10
MONACO: Statistics, provided by Nielsen, show that 66% of the population are interested in at least one women’s sport, and that 84% of general sports fans are interested in women’s sports.
There is also currently a 37% growth in the annual number of women’s sport sponsorship deals being announced.