Data Analytics

MI vs CSK clash logs over 715m views: JioCinema

SportzPower Team
Apr 16, 2024 18:04

MUMBAI: The marquee fixture between Mumbai Indians and Chennai Super Kings on April 14th, that was lit by MS Dhoni’s last over cameo and blistering ton by Rohit Sharma, logged over 715 million views, JioCinema - official streaming platform for the TATA IPL - declared Tuesday.

JioCinema further announced that the platform amassed 9.33 billion minutes of watch time and 130m viewers, bettering the reach of the IPL 2023 final.

Jun 27, 2023 18:06
M&C Saatchi Performance Kabeer Chaudhary
M&C Saatchi Performance promotes Kabeer Chaudhary to global CEO role
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TAM Sports logo
Celeb-endorsed ads up 8% in IPL '23 over '22 edition: TAM Sports
MUMBAI: TAM Sports has released the FINAL update - TAM Sports-Celebrity Endorsement Report, which has analysed data for all matches of this year's 16th edition of the Tata Indian Premier League, and for all the channels on which matches were telecast, and how it compares with IPL 15. Count of channels during IPL 16 are 25 and during IPL 15 it was 21.
Jun 06, 2023 18:06
Kantar introduces LINK+; next generation of ad-testing
KANTAR, A LEADING marketing data and analytics company, has introduced LINK+, a creative testing solution for
Jun 05, 2023 13:06
TAM Sports logo
Dream11 top advertiser in IPL 2023 & 2022: TAM Sports
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Jun 02, 2023 15:06
Puma Al Hilal FC
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PUMA, one of the world’s leading sports brands, has announced its official five-year sponsorship with Saudi Arabia’s Al-Hilal FC, one of the world’s most decorated football clubs.  The groundbreaking partnership unites the two global giants as they come together to transform the country’s thriving and passionate football culture with dynamic new initiatives and products, a media release said.
May 31, 2023 18:05
TAM Sports logo
95 new brands, 19 new categories advertised in IPL '23: TAM Sports
MUMBAI: TAM Sports has released the TAM AdEx Sports - IPL 16 Advertising Report, which has analysed data from 71 games of this year's 16th edition of the Tata Indian Premier League, and for all the channels on which matches were telecast, and how it compares with IPL 15. Count of channels during IPL 16 are 25 and during IPL 15 it was 21.
May 25, 2023 19:05
NCAA betting survey reveals patterns among youngsters
THE NCAA has released survey results that show many young adults are wagering on sports, often despite age or geographic restrictions on legal sports betting. NCAA President Charlie Baker commissioned the survey weeks after taking over to establish a new baseline of sports betting activity, given the proliferation of online betting platforms and advertising consumed by young people. 
May 25, 2023 18:05
TAM Sports logo
After 55 games, celeb-endorsed ads up 6% in IPL 2023: TAM Sports
MUMBAI: TAM Sports has released the Second update - TAM Sports-Celebrity Endorsement Report, which has analysed data till match 55 of this year's 16th edition of the Tata Indian Premier League, and for all the channels on which matches were telecast, and how it compares with IPL 15. Count of channels during IPL 16 are 25 and during IPL 15 it was 21.
May 17, 2023 19:05
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AIFF utilises AI-driven project for talent scouting in four states
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