Data Analytics

MUMBAI: With the Tata Indian Premier League 2024 extravaganza off to a flying start, an Ipsos IndiaBus pan India IPL Survey shows at least 1 in 2 urban Indians polled (53%) claim to be following the IPL. 

The Men’s T-20 annual sporting event in its 17th year, has a run of about 60 days, making it a highly engaging event for cricket lovers.

Apr 05, 2021 19:04
STAMFORD, Conn.: IPG DXTRA Monday announced that John Shea will become chief executive officer of Octagon Sports and Entertainment Network (OSEN), the industry-leading collection of marketing, talent management, communications, influencer, and creative firms, including Octagon, R&CPMK, ITB, Futures, FRUKT, and Milkmoney.
Mar 31, 2021 18:03
LONDON: The PGA EuroPro Tour, a men’s developmental pro tour, has announced a partnership with Upgame, a data intelligence and practice tracking platform for golf. 
Mar 23, 2021 18:03
NEW YORK: Sportradar, the world’s leading provider of sports data intelligence and sport entertainment solutions, has entered into a definitive agreement to acquire Synergy Sports, pioneers in automated sports technology solutions and the market leader in data and video analytics in the US College and Professional sports space. 
Mar 19, 2021 18:03
MUMBAI: After delivering the highest opening day reach since 2019, the recently concluded India-England Test series witnessed the highest Test match viewership in the last five years, registering a staggering viewership of 1.3million* average minute audience (AMA). The Test series also recorded a cumulative reach of 103 million viewers.
Mar 18, 2021 18:03
NEW DELHI: Indian Premier League franchise Delhi Capitals has signed on Horizm, the award-winning providers of digital inventory management, to boost their digital media returns.
Mar 17, 2021 19:03
LONDON: Stats Perform and Sportradar, two global providers of media and betting data, have agreed to partner in order to deliver official WTA tennis data, which will power Sportradar’s in-play tennis odds and trading services outside of the US.
Mar 12, 2021 16:03
LONDON: Stats Perform, the SportsTech leader in data and AI technology, Thursday announced a corporate partnership with non-profit Women in Sports Tech (WiST) to generate more opportunities for women at all stages of their careers looking to join or progress within the sports tech and innovation space.
Mar 12, 2021 16:03
MUMBAI: KPMG in India and ad-tech start-up Infomo have announced their alliance to develop digital advertising solutions for enterprises and large publishers utilising the InfomoR3. The seller controlled digital marketing value chain powered by KPMG in India - Infomo solution will provide an alternative to the programmatic ecosystem.
Mar 10, 2021 12:03
NEW YORK: PubMatic, Inc., a sell-side platform that delivers outcomes for digital advertising, Tuesday announced a global partnership with GroupM, WPP’s media investment group. 
Mar 09, 2021 15:03
NEW YORK: Deltatre – a leading digital technology company – announced Monday a multi-year agreement with Major League Soccer, making Deltatre the League’s web technology provider. Under the agreement, MLS and Deltatre will work on a series of digital products for the League and MLS clubs.