Brands

Taiwan's leading badminton brand, "Victor Sports," opened its first store in the Indian capital, Delhi, on Monday, marking a renewed push into the Indian market following the COVID-19 pandemic. 

The store, located in the Moti Nagar area of West Delhi, was inaugurated by Taiwanese Representative Baushuan Ger, along with representative staff, local Taiwanese business leaders, trade association personnel, and Victor Sports' Indian brand ambassadors Ashwini Ponnappa and Prannoy HS.

Mar 23, 2022 20:03
MUMBAI: ICICI Bank Wednesday announced that it has launched a co-branded credit card in partnership with Chennai Super Kings (CSK), one of the most successful cricket teams in India. Called ‘Chennai Super Kings ICICI Bank Credit Card’, the card has been specially designed with a range of exclusive privileges for millions of cricket fans of the iconic team.
Mar 22, 2022 11:03
HYDERABAD: Television brand and consumer electronics company TCL has become the official sponsor for Sunrisers Hyderabad (SRH) for the third time in a row. 
Mar 22, 2022 09:03
NEW DELHI: Tata Steel Monday announced that it will extend its support to the Professional Golf Tour of India (PGTI), as an umbrella partner for three more years starting from the 2022 season.  Financial terms were not revealed other than to confirm the sponsorship commitment is pegged at a higher value, compared to the previous occasion.  
Mar 22, 2022 05:03
MUMBAI: IDFC FIRST Bank Monday announced its inaugural sponsorship of participative sports with Procam International and its four global distance running events as the associate sponsor – Tata Mumbai Marathon, Tata Consultancy Services TCS World 10K Bengaluru, Delhi Half Marathon, Tata Steel Kolkata 25K and a partner to Sunfeast India Move As One. Financial terms were not disclosed. 
Mar 16, 2022 20:03
MUMBAI: Hyperice, a global high-performance wellness brand specializing in percussion, dynamic air compression, vibration, thermal technology, mind technology, and contrast therapy, Wednesday announced the launch of its most powerful device yet – the Hypervolt 2 Pro, in India. 
Mar 14, 2022 20:03
NEW DELHI: BOLT, an all-in-one EV infrastructure provider, announced its appointment as principal sponsor of the Delhi Capitals for the 15th edition of the Tata Indian Premier League. The partnership will have the BOLT brand logo on the leading arm of the Delhi Capitals’ official jersey, as per an official statement.
Mar 14, 2022 19:03
NEW DELHI: JSW-GMR co-owned IPL franchise Delhi Capitals unveiled the official jersey for the 2022 season at the weekend. 
Mar 14, 2022 18:03
MUMBAI: Full-stack used car platform Spinny has launched its first national marketing campaign with the brand promise of “Khushiyon Ki Long Drive”.  Highlighting the brand’s vision to turn the car buying and ownership journey into a simple and delightful experience, the ads feature brand ambassadors Sachin Tendulkar and PV Sindhu. 
Mar 10, 2022 17:03
MUMBAI: Usha International Thursday announced the continuation of its official partnership with Mumbai Indians for the 9th consecutive season. The association builds on Mumbai Indians’ focus on health and fitness and USHA’ ‘Play’ ethos of curating fun and unique integrated experiences for its consumers and audiences which support an active and healthy lifestyle.
Mar 08, 2022 17:03
INDIAN WELLS, Calif.: The BNP Paribas Open, a combined ATP Masters 1000 and WTA 1000 event, welcomes three new tournament partners as the event got underway Monday at the Indian Wells Tennis Garden – real estate startup Pacaso, women’s health platform Hologic and German luxury carmaker BMW.