Data Analytics

MUMBAI: TAM Sports has released the TAM Sports - IPL 17 Advertising Update 4, which has analysed data from the first 31 games of this year's 17th edition of the Tata Indian Premier League, and for all the channels on which matches were telecast, and how it compares with IPL 16.

May 03, 2023 20:05
NEW DELHI: In a first, digital streaming of the TATA Indian Premier League (IPL) matches has shattered all previous records in terms of response from both advertisers and viewers, JioCinema, the official streaming partner of IPL matches, has asserted.
May 02, 2023 17:05
MUMBAI: TAM Sports has released the TAM AdEx Sports - IPL 16 Advertising Report, which has analysed data from the first 35 games of this year's 16th edition of the Tata Indian Premier League, and for all the channels on which matches were telecast, and how it compares with IPL 15. Count of channels during IPL 16 are 25 and during IPL 15 it was 21.
Apr 28, 2023 18:04
MUMBAI: TAM Sports has released the TAM AdEx Sports - IPL 16 Advertising Report, which has analysed data from the first 25 games of this year's 16th edition of the Tata Indian Premier League, and for all the channels on which matches were telecast, and how it compares with IPL 15. Count of channels during IPL 16 are 25 and during IPL 15 it was 21.
Apr 27, 2023 20:04
MUMBAI: The live broadcast of the first 29 matches of TATA IPL 2023 has surpassed 40 crore viewers, recording a growth of 24% in TVR compared to the last edition, TV rights holder Disney Star asserted Thursday. 
Apr 26, 2023 18:04
NEW DELHI: iCubesWire has announced the findings of a survey the digital ad tech platform conducted on interactive animation ads displayed during the ongoing Indian Premier League.  The survey was conducted among 1,017 respondents across India in April. 
Apr 26, 2023 17:04
NEW YORK: The Ladies Professional Golf Association has signed a multiyear deal with SeatGeek as its first-ever tour-wide ticketing partner for US-based tournaments on the LPGA Tour.  The deal between the LPGA and SeatGeek will take effect on May 31 as sales begin for the 2024 Solheim Cup. 
Apr 24, 2023 20:04
Global sporting integrity solutions provider Sportradar AG has opened a new office in Mumbai, reinforcing its commitment to support the Indian sports ecosystem through its cutting-edge technological solutions and industry-leading services.  The company has also appointed Prasun Bhadani as general manager to oversee its operations in India.  
Apr 24, 2023 19:04
LONDON: Sports data and technology supplier IMG Arena has secured the exclusive worldwide data and streaming rights for the National Women’s Soccer League (NWSL) and been appointed as its official integrity partner.
Apr 21, 2023 18:04
There is reportedly a 51% decline in the number of advertisers on TV during the first 19 matches of TATA IPL 2023 as compared to IPL 2022. The first 19 matches of IPL 2023 saw 35 advertisers on television as against 72 after the same number of games in 2022, reports Best Media Info, referencing BARC India data for Week 15.
Apr 18, 2023 18:04
The TATA Indian Premier League game between Royal Challengers Bangalore and Chennai Super Kings on Monday has set a new concurrency viewership record, IPL digital rights holder JioCinema has asserted.