MUMBAI: TAM Sports has released the TAM Sports - IPL 17 Advertising Update 4, which has analysed data from the first 31 games of this year's 17th edition of the Tata Indian Premier League, and for all the channels on which matches were telecast, and how it compares with IPL 16.
Data Analytics
Apr 19, 2024 19:04
Disney Star, the official broadcaster of IPL 2024, on Thursday said it continues to see a rise in TV viewership for the marquee tournament. According to BARC data, Disney Star has registered a cumulative reach of 44.8 crore viewers for the first 22 days (26 matches) of IPL 2024, garnering 18,800 crore minutes of total watch-time on TV.
Apr 17, 2024 19:04
MUMBAI: With the Tata Indian Premier League 2024 extravaganza off to a flying start, an Ipsos IndiaBus pan India IPL Survey shows at least 1 in 2 urban Indians polled (53%) claim to be following the IPL.
The Men’s T-20 annual sporting event in its 17th year, has a run of about 60 days, making it a highly engaging event for cricket lovers.
Apr 17, 2024 15:04
MUMBAI: Global fan engagement and data platform Stepathlon, today announced that it has added four senior professionals to its advisory board.
Apr 16, 2024 18:04
MUMBAI: The marquee fixture between Mumbai Indians and Chennai Super Kings on April 14th, that was lit by MS Dhoni’s last over cameo and blistering ton by Rohit Sharma, logged over 715 million views, JioCinema - official streaming platform for the TATA IPL - declared Tuesday.
Apr 15, 2024 20:04
In a country with a population of over 1.4 billion, 90 percent of the country’s elite-level players come from nine states and one city, according to a report by Indian Express.
Moreover, the data, when broken down further, indicates that over 65 percent of top-level football players in the country come from only five states.
Apr 12, 2024 20:04
MUMBAI: More than 400 million viewers tuned in for the live TV broadcast of the first 18 matches of Indian Premier League 2024 on Disney Star network, marking the highest-ever cumulative reach for the live broadcast of 18 matches, the IPL TV rights holder, referencing BARC data, announced Friday.
The broadcaster has also recorded 123.8 billion minutes of watch time, a growth of 15% compared to 2023 edition.
Apr 12, 2024 19:04
MUMBAI: TAM Sports has released the TAM Sports - IPL 17 Advertising Update 3, which has analysed data from the first 23 games of this year's 17th edition of the Tata Indian Premier League, and for all the channels on which matches were telecast, and how it compares with IPL 16.
Apr 08, 2024 17:04
MUMBAI: TAM Sports has released the TAM Sports - IPL 17 Advertising Update, which has analysed data from the first 15 games of this year's 17th edition of the Tata Indian Premier League, and for all the channels on which matches were telecast, and how it compares with IPL 16.
Apr 05, 2024 20:04
NEW DELHI: A survey by ad technology platform iCubesWire highlights Instagram's dominance as the preferred platform for 32% of Indian Premier League enthusiasts, showcasing the platform's ability to engage fans through visuals and real-time updates.
Apr 04, 2024 19:04
The Indian Premier League recorded a viewership of 350 million in its first ten matches, which is higher than any previous edition of the tournament, the event's official broadcaster asserted on Thursday.