INDUSTRY PERSPECTIVE - With the Airtel Champions LeagueTwenty20 all set to kick off Friday, here is an interesting perspective on the response of consumers to the three IPL teams playing in the CL T20 – Chennai Super Kings, Mumbai Indians and Royal Challengers Bangalore.
Just ahead of the launch Friday of the Champions League Twenty20 in South Africa, Vijay Mallya's UB Group has roped in star cricketers Virendra Sehwag, Virat Kohli and Murali Vijay to endorse its premium whiskey brand Royal Challenge.
In keeping with the festive mood and celebrations during the games, all the markets will be decorated and illuminated in order to induce the spirit of the Delhi 2010 Games and provide visitors with an insight to the rich cultural heritage of the country
The aerostat worth Rs 40 crore is 80m by 40m and 12m high. The aerostat was raised to a level of 10m above the base on 8 September 2010 and will be raised to its maximum height of 30m in the next two days
The Look of the Games will manifest itself in the city on flags, bridge panels, bus Q shelters, hoardings, public utilities, view cutters etc. Stakeholders of the Games such as Delhi Government, MCD, NDMC, PWD, DTC etc are working hard
The Army Corps of Engineering has the requisite experience, training and the necessary equipment. They are most likely to start work near the Games Village from tomorrow," MCD's VK Monga says
The 2010 Tri Nations will contribute US$174.3 million to the sport and leisure economy across the Southern Hemisphere, according to a new study commissioned by MasterCard. The report also forecasts a significant positive economic impact from the addition of Argentina to the competition in 2012, which is predicted to increase the overall value of the tournament to as much as $213.1million.
The biggest-ever women's boxing competition - the 6th edition of the Aiba Women's World Championships - is coming to Bridgetown, the capital of Barbados, from 9 September until 18 September.
After the successful Uefa Euro 2008 qualifiers campaign, Uefa and Sportfive have launched the official Uefa Euro 2012 qualifiers programme, specifically designed for Uefa Euro 2012 partners.
The governing body of European football has entrusted the charge of its business and event operations, with full control of the corporate hospitality sales for Euro 2012 to be staged in Poland and Ukraine, to its newly created subsidiary Uefa Events SA.